💻 Website Development & SEO for UploadITS – Streamlining IT Services Online
Client: UploadITS
Industry: IT Services, Cloud Solutions, Web Hosting, IT Support
Location: United Kingdom
Services Provided: Custom WordPress Website Development, SEO Strategy, Speed Optimization, UI/UX Design
Agency: KORDRY – Digital Experts in Web & Search Performance
Client Website: https://www.uploadits.com
🔹 About the Client
UploadITS is a UK-based IT solutions provider offering a range of services including cloud computing, website hosting, managed IT support, and digital infrastructure solutions for SMEs and enterprises. Despite a strong technical offering, the company faced challenges with an outdated online presence and poor visibility in search engines — making it difficult to attract and convert B2B leads.
UploadITS partnered with KORDRY to create a professional, modern website experience paired with a scalable SEO foundation that could drive long-term growth and attract organic leads.
🔹 Project Goals
- 🖥️ Redesign the website to reflect UploadITS’s technical capabilities and reliability
- 📈 Improve search engine visibility for key IT service terms
- 💡 Create an intuitive UX for users seeking specific tech services
- ⚡ Increase lead generation through contact forms and service inquiries
- 🛠 Prepare the site architecture to support future service expansions
🔹 Our Approach & Strategy
The project was executed in two key phases:
✅ Phase 1: Website Development
🔸 Custom WordPress Design
- Built a clean, corporate-style WordPress website with a tech-driven aesthetic
- Mobile-first responsive design for seamless performance across devices
- Developed a modular layout to allow UploadITS to scale content and services as needed
🔸 Service-Focused Architecture
Created optimized landing pages for key service categories:
- Cloud Hosting & VPS
- Managed IT Support
- Web Development & Maintenance
- Backup & Disaster Recovery
- Cybersecurity Solutions
Each page was designed with clear CTAs, feature lists, and tailored content blocks for better engagement.
🔸 Lead Conversion Enhancements
- Integrated quick quote forms, WhatsApp chat, and CTA buttons on every page
- Added trust indicators such as partner logos, case studies, and customer reviews
- Set up sticky headers with persistent “Contact” and “Support” links for accessibility
✅ Phase 2: SEO & Performance Optimization
🔸 Keyword & Competitor Research
- Identified industry-specific keywords such as:
- “Managed IT support UK”
- “Cloud services for small businesses”
- “Secure hosting providers”
- Built a keyword map to guide content development and on-page structure
🔸 On-Page SEO
- Optimized titles, descriptions, headings (H1–H3), and image alt tags
- Created SEO-friendly URLs and metadata for each service page
- Improved internal linking between blogs, services, and inquiry forms
🔸 Technical SEO
- Submitted sitemap to Google Search Console
- Added schema markup for services, organization, and contact info
- Integrated canonical tags and breadcrumb navigation
- Ensured crawlability and fixed any indexing errors
🔸 Performance Enhancements
- Minified JS/CSS and enabled lazy loading
- Compressed all images and enabled CDN via Cloudflare
- Achieved Google PageSpeed scores of 95+ across desktop and mobile
- Improved Core Web Vitals and reduced Time to First Byte (TTFB)
🔹 Results Delivered
In just the first 90 days after launch:
- 🚀 Organic traffic increased by 72%, especially on service-related keywords
- 📥 3x more service inquiries through contact forms and WhatsApp
- 💻 Average session duration improved by 47% due to better UX and structure
- 🔍 Top 10 Google rankings achieved for key terms like “IT support UK” and “managed hosting services”
- 📱 Mobile user conversions increased by 39% due to speed and responsive layout
🔹 Tools & Platforms Used
- WordPress CMS (Custom Build)
- Elementor Pro (Design Flexibility)
- Google Search Console
- Google Analytics (GA4)
- Rank Math SEO Plugin
- Cloudflare (CDN & Security)
- Ubersuggest & SEMrush (Keyword Research)
🔹 Why This Project Stands Out
The UploadITS project is a standout example of how strategic website development and foundational SEO can completely transform the digital presence of a B2B tech company. With a clean design, performance-focused architecture, and high-ranking SEO implementation, the site now drives inbound leads and builds trust with decision-makers looking for IT partners.
🔗 Live Project
📣 Ready to Elevate Your IT Company’s Online Presence?
At KORDRY, we specialize in building professional, SEO-powered websites for tech and service-based businesses. Whether you need a complete rebuild or want to scale your existing traffic — we’re ready to help.
👉 Contact Us Today
Let’s build a website that works as hard as your business.
